BELLAMI Expands Partnership with Eric Vaughn, Launches New Hair Extension Collection
TL;DR
BELLAMI x Eric Vaughn Collection offers ten pre-blended, multi-tone shades, reducing prep-time and increasing styling efficiency.
The collection features Flex Weft, Tape-In, and K-Tip methods for a customizable approach, with up to four warm, neutral and cool tones.
The collection aims to make stylist's lives easier, while providing inspiration and tools to create a more refined, elegant vibe for clients.
The BELLAMI x Eric Vaughn Collection re-launch showcases diverse and complex shade range enabling stylists to impart high style with natural movement.
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BELLAMI, the world's top hair extension brand, has strengthened its partnership with renowned brand ambassador Eric Vaughn by unveiling a new BELLAMI x Eric Vaughn Collection. The re-launched line, which debuted at BELLAMI's Las Vegas Showcase, represents a significant advancement in the hair extension industry.
The new collection features ten pre-blended, multi-tone shades, each incorporating up to four warm, neutral, and cool tones. This innovative approach aims to reduce preparation time and increase styling efficiency for hair professionals. Available in Flex Weft, Tape-In, and K-Tip methods, the collection offers stylists a customizable approach to meet diverse client needs.
Eric Vaughn, a long-standing collaborator with BELLAMI, expressed his enthusiasm for the partnership, stating, 'BELLAMI has always been a brand I can trust. Together, we've created a collection with rich dimensionality so that we, as stylists, have more versatility behind the chair.' The collection's diverse and complex shade range is designed to impart high style with natural movement, addressing a key demand in the hair styling industry.
This latest release builds upon the success of Vaughn's first collection with BELLAMI in 2022, which became part of the brand's best-selling shades. The new line introduces additional shades and reimagined classics, including Smoked Ice, Caramel Sticky Buns, Cinnamon Twist, and Cookie Dough, further expanding BELLAMI's product portfolio.
Mary Burns, a representative of BELLAMI, emphasized the company's commitment to supporting the hair stylist community, stating, 'With Eric as our long-term brand ambassador, we are excited to bring these highly complex blends to market and continue to grow the BELLAMI brand through innovation.'
This collaboration underscores BELLAMI's position as an industry leader in hair extensions, known for its broad color assortment and range of luxurious, full-cuticle 100% Human Remy hair. The company's focus on ethical sourcing, manufacturing, and quality processes aligns with growing consumer demand for sustainable and high-performance beauty products.
The launch of this new collection signifies a notable development in the hair extension market, potentially influencing trends in the broader beauty industry. For hair professionals, the innovative multi-tone blends and efficiency-focused design could lead to improved service offerings and client satisfaction. As the global hair extension market continues to grow, collaborations like this between industry leaders and expert stylists may set new standards for product quality and versatility in the field.
Curated from News Direct
