Cannabis brand Brass Knuckles has announced its return to the Nevada market through a strategic partnership with Caliente Partners Group, bringing advanced product verification and premium cannabis offerings to consumers. The brand will introduce three extraction types of its All-In-One (AIO) hardware and collaborate with authentication service Lucid Green to enhance product transparency.
The partnership represents more than a market re-entry, according to Founder Mike Healy. Brass Knuckles aims to elevate its product portfolio while maintaining its reputation for high-quality cannabis extracts. By integrating LucidIDs, consumers can now verify product authenticity, access consumption guidelines, and review detailed product information through a simple QR code scan.
The brand's relaunch emphasizes three key differentiators: uncompromising quality, next-level innovation, and consumer empowerment. Brass Knuckles will be available at five select cannabis retail locations in Las Vegas, including Planet 13, Jardin, Shango, Inyo, and Cookies Flamingo.
This strategic move signals the brand's commitment to rebuilding consumer trust and setting new standards in the cannabis industry. By focusing on product authentication, premium quality, and innovative hardware, Brass Knuckles is positioning itself as a forward-thinking cannabis provider in an increasingly competitive market.
