California Tortilla is set to make waves this summer with its Shark Week promotion, offering guests a unique blend of culinary delight and playful engagement. Starting July 23, customers purchasing a fish taco will receive a complimentary Shark Fin Hat, available in-store while supplies last. The promotion doesn't stop there; guests wearing the hat back by the end of the month will be rewarded with a free fish taco on any purchase. Additionally, those who share their hat-wearing moments on social media and tag @caltort will receive a free taco added to their Burrito Elito account.
Keith Goldman, President & CEO of California Tortilla, expressed enthusiasm about the promotion, highlighting its alignment with the brand's ethos of delivering bold food and memorable experiences. This initiative not only celebrates Shark Week but also marks the brand's 30th anniversary by revisiting beloved promotions that underscore California Tortilla's commitment to innovation and customer engagement.
The Shark Week promotion is a testament to California Tortilla's ability to keep the fast-casual dining experience fresh and exciting. Beyond the menu, the brand has consistently engaged its customers through unique initiatives like the Wall of Flame hot sauce bar and the Burrito Elito loyalty program. This latest promotion further cements California Tortilla's reputation for blending bold flavors with offbeat energy, offering customers more than just a meal but an experience.
For those looking to dive into the fun year-round, the Burrito Elito loyalty program offers points for every dollar spent, exclusive freebies, and the latest news and offers from California Tortilla. More details can be found at https://CaliforniaTortilla.com.
