Chaotic Neutral Studios Appoints Riya Vaidya as Art Director for 'Bee Like Me' Music Video
TL;DR
Chaotic Neutral Studios gains a creative edge by appointing Riya Vaidya as Art Director for 'Bee Like Me', enhancing their reputation for immersive visual storytelling.
Riya Vaidya's art direction process involves developing honey-based visual motifs, managing reflective staging, and maintaining visual continuity throughout the music video production.
The 'Bee Like Me' music video explores themes of identity and empowerment, using symbolic design to promote self-reflection and authentic self-expression.
Chaotic Neutral Studios creates a surreal visual world using mirrors and honey textures to tell a story about a king bee reclaiming individuality.
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Chaotic Neutral Studios has announced the appointment of production designer Riya Vaidya as art director for the upcoming music video "Bee Like Me." The project, directed by Nelson Estevez and produced by Darsh Thakker, CEO of Chaotic Neutral Studios, represents the studio's continued commitment to blending bold creative imagery with symbolic design in the independent film and music video landscape.
The music video "Bee Like Me" explores themes of identity, imitation, and authenticity through the personification of Mondaii as the "king bee," a figure reclaiming his individuality amidst a world of mimicry. The project utilizes choreography, mirrored staging, and layered production design to weave themes of self-reflection and empowerment throughout every frame. Vaidya's artistic approach plays a central role in bringing these conceptual ideas to life, reimagining physical space as a narrative medium through the use of honey-based textures, reflective surfaces, and surreal props that evoke transformation and self-awareness.
Vaidya's contributions to the project have been comprehensive, spanning from early visual research to on-set supervision. She developed visual motifs around mirrors and honey, collaborated with the director on conceptual lookbooks and design sketches, and assisted in location scouting. During principal photography, Vaidya oversaw the art department, managing reflective staging and practical effects while coordinating real-time design transitions during choreography. Her work ensured visual continuity and maintained design integrity through the final cut of the production.
The appointment reflects Chaotic Neutral Studios' collaborative ethos and authentic visual language that has defined the studio's identity. Known for crafting content that transforms genre conventions into immersive visual experiences, the studio operates from locations in Los Angeles, Chicago, and New York, specializing in branded films, music videos, photography, and visual marketing campaigns. Darsh Thakker, CEO of Chaotic Neutral Studios, emphasized Vaidya's significance to the project, stating that she "brings the kind of creative insight and discipline that embodies what Chaotic Neutral stands for. Her design sensibility transforms conceptual ideas into tangible, emotionally resonant visuals."
The music video is set for release on YouTube and Vimeo, with the studio maintaining its website at www.chaoticneutral.com. "Bee Like Me" is currently in post-production, with a premiere scheduled for late October 2025. The project continues the studio's growing portfolio of work that challenges the boundaries of visual storytelling while elevating emerging voices and reimagining the possibilities of screen-based art.
Curated from 24-7 Press Release
