Chelsea Piers Fitness Launches Luxurious 60,000-Square-Foot Club in Flatiron

Chelsea Piers Fitness has announced the opening of its new Flatiron club located at 308 Park Ave S in the One Madison Avenue building. This 60,000-square-foot facility marks a significant milestone in the brand's expansion within the New York City Metro area, aiming to support the city's role as a leader in sports, fitness, entertainment, and hospitality.

The state-of-the-art facility spans four floors and offers a range of cutting-edge amenities designed to set a new standard for premium fitness. Highlights include a contrast therapy suite, meticulously designed locker rooms with steam and sauna experiences, and studio spaces featuring Himalayan salt walls and infrared technology. Additionally, the club emphasizes community wellness and social engagement with areas designed for co-working and socializing, as well as Roman bath-inspired recovery spaces.

David Tewksbury, CEO and Co-Founder of Chelsea Piers Fitness, stated, "Our expansion into the Flatiron community represents a milestone for Chelsea Piers Fitness, pairing our unmatched fitness experience with one of Manhattan’s most active neighborhoods." He emphasized the club's extensive amenities and focus on community as central to the brand's mission to positively impact New Yorkers' lives.

The design of the new club was executed in collaboration with Dan Fink Studio, integrating elements that honor Chelsea Piers Fitness' legacy and New York City’s architectural heritage. The facility features industrial red trusses, a grand staircase inspired by the flagship Pier 60, and custom leaded stained glass windows representing the hues of the Hudson River. A curated collection of artwork from local artists celebrates the Flatiron neighborhood's spirit, adding a unique cultural dimension to the fitness experience.

Ariel Calderón, Vice President of Architecture and Design at Chelsea Piers Fitness, described the design process as an "unbelievable journey" aimed at creating a welcoming and inclusive space that embodies New York City's dynamic spirit. The goal was to create a community space where people can gather, exercise, work, and connect.

The Flatiron facility offers a range of top-tier amenities, including:

• Himalayan Salt-Covered Wall + Infrared Yoga Studios – unique studio spaces offering various health and wellness benefits

• Co-Ed Contrast Therapy Suite – a communal wellness space featuring a 10-person infrared sauna

• Boutique Classes – over 120 weekly classes led by top-tier instructors and personal trainers

• Fully-Stacked Strength + Cardio Floors – a strength floor with a 4,000-square-foot multi-functional turf, boxing bags, TRX, Olympic platforms, and complimentary fitness assessments, plus a dedicated cardio floor with Peloton bikes and Woodway equipment

• Massive Members Lounge + Co-Working Space – a 6,000-square-foot lounge with library-style tables, privacy booths, and a quiet area

• Luxury Locker Rooms – steam and sauna experiences designed for recovery and relaxation, stocked with Malin + Goetz personal care products

For more information about Chelsea Piers Fitness Flatiron and membership opportunities, visit fitness.chelseapiers.com/locations/flatiron.