Fully Promoted Enhances Brand With Updated Website and New Anthem Video

Fully Promoted®, a full-service promotional products franchise, has launched strategic enhancements to its brand, including a refreshed website and a new brand anthem video. These updates aim to improve operational efficiencies and the overall customer experience, reinforcing the company's commitment to its franchise owners and clients.

The decision to enhance the brand came after extensive surveys and interviews with franchise owners, customers, and vendors. These findings highlighted the need for more simplistic and consistent messaging. The revamped website and brand anthem video articulate the company's identity, services, and the reasons clients have been loyal for over two decades.

Andrew Titus, President of Fully Promoted, expressed enthusiasm about the new enhancements, stating, "We are so excited to launch these new enhancements to our brand that we believe will increase awareness and help us gain market share among prospective clients; equip our franchise owners with better tools to sell with; and generate higher systemwide sales." Titus emphasized that these initiatives align with the company's goal of becoming the number-one distributor in the industry and attracting top-tier franchise owners.

The revamped website offers several benefits for both existing and prospective clients, including a simplified location search and showcases of the brand's previous work. It provides viable solutions for companies of all sizes and types. For franchise owners, the new back-end software platform, Fully Promoted Connect, integrates digital marketing tools, financial reporting capabilities, online commerce, internal communication tools, and more.

"One thing Fully Promoted will never be is stagnant; we are constantly evolving beside our ever-changing industry and working to identify ways we can better serve our clients and aid in our franchise owners' success," added Titus.

Fully Promoted has built a reputation as a business-to-business marketing strategy facilitator, helping businesses attract, retain, and engage with their customers and employees through branded apparel and promotional products. The franchise model ensures that each Fully Promoted location is individually owned and operated by local franchisees who understand their community's business needs. This local connection has driven significant customer loyalty, with nearly 80% of customers returning for repeat business.

Todd Diskin, owner of the Fully Promoted franchise in Olathe, Kansas, remarked, "Being with Fully Promoted for over 20 years, I have witnessed first-hand the evolution of our brand and how it keeps getting better and better. With continued enhancements that will benefit the entire system, including prospective clients and franchise owners alike, we have the potential to take our business to the next level and I'm incredibly energized for what's to come."

Fully Promoted is consistently recognized as a leading promotional products distributor. The brand recently ranked #26 on Promotional Products Association International's 2024 PPAI 100 and has been named a Top 40 Distributor by Counselor magazine for 18 consecutive years. Additionally, Fully Promoted has appeared on Entrepreneur magazine's Franchise 500 ranking for 22 years, underscoring its leadership in the franchising industry.

To view the Fully Promoted new brand anthem video, click HERE or visit www.fullypromoted.com.