Health Talk America (HTA), the parent brand of the top-rated "The Dr. Bob Martin Show," has signed with Creative Management Partners (CMP) agent Alan Morell for commercial rights, sponsorships, advertising, and talent bookings, according to an announcement today. The deal also includes CMP representing HTA co-host and executive producer Dr. Adam Brockman individually for his books, speaking engagements, and other revenue streams across all platforms.
HTA is syndicated on more than 500 radio stations and digital platforms globally, reaching an audience of 1.5 million to 2 million weekly listeners described as "action-takers." The show focuses on natural health, progressive medicine, and wellness breakthroughs, bridging conventional and evidence-based natural solutions.
Dr. Adam Brockman, a specialist in regenerative and sports medicine, co-hosts the show alongside Dr. Bob Martin. He is also the owner of the Complete Wellness Companies, recognized as the "Nation's Best and Brightest in Wellness" for eight consecutive years. Dr. Brockman said, "Co-Hosting with the legendary Dr. Bob Martin and Executive Producing Health Talk America has been a distinct honor. I am very enthusiastic about the future of HTA and I felt the time was perfect to bring in CMP." He added that the partnership positions HTA and his personal brands to scale across platforms, ensuring "the highest-quality health innovations find their way to the people who need them most."
Alan Morell, CEO of CMP, stated, "I am honored to represent both Health Talk America, America's source for health information for over 30 years, and its celebrity doctor, co-host, executive producer Dr. Adam Brockman individually." Morell noted that CMP represents more doctors than any agency in the world, with over 700 clients across entertainment, sports, medical, and other sectors.
The move signals a strategic expansion for HTA, which has long been a dominant force in health radio. By securing professional representation, the show aims to attract more advertisers and sponsors while Dr. Brockman pursues broader opportunities in publishing and speaking. The deal underscores the growing intersection of media and health, where trusted voices can drive marketplace action.
For listeners and the health industry, this partnership could mean more targeted health innovations reaching a motivated audience. As Dr. Brockman put it, "At HTA, we don't just talk about wellness; we drive movement in the marketplace."
More information about Health Talk America is available at healthtalkamerica.com, and about CMP at www.creativemanagementpartners.com.
