Hoffman's Chocolates Winter Wonderland Moves to Flamingo Gardens for 2025 Holiday Season

The relocation and expansion of Hoffman's Chocolates Winter Wonderland to Flamingo Gardens represents a significant development in South Florida's holiday entertainment landscape, bringing together corporate sponsors, nonprofit organizations, and community partners to create a larger-scale seasonal attraction. This collaboration between Hoffman's Chocolates, Flamingo Gardens, and Amazon demonstrates how corporate partnerships can enhance community traditions while supporting charitable missions through event proceeds.

The holiday extravaganza will run from November 22 through December 30, 2025, occupying ten acres of Flamingo Gardens' botanical gardens and wildlife sanctuary. The event's scale and duration - spanning 36 nights with the exception of Thanksgiving, Christmas Eve, and Christmas Day - indicates substantial investment in creating a lasting community tradition. Tickets are currently available for purchase at https://flamingogardens.org/winter-wonderland/.

Keith Clark, CEO of Flamingo Gardens, emphasized that the partnership aligns with the organization's vision to expand holiday programming in a family-friendly manner. The collaboration represents a strategic move for Flamingo Gardens, a registered 501(c)(3) nonprofit established in 1927, to increase its community engagement while supporting its educational and conservation mission. The event's financial structure ensures that proceeds benefit both Flamingo Gardens' operations and the BBX Capital Foundation, which focuses on arts, education, and human services programs throughout South Florida.

Amazon's role as presenting sponsor highlights the company's continued investment in local community traditions. Angie Santibanez, Head of Community Engagement at Amazon, stated that the company believes in creating joyful moments for families while supporting meaningful causes. This sponsorship reflects Amazon's broader corporate social responsibility strategy and demonstrates how large corporations can partner with local businesses and nonprofits to enhance community experiences.

The event features multiple corporate sponsorships, including Florida Blue presenting the 35-foot Christmas tree and Joe DiMaggio Children's Hospital sponsoring Santa's Village. These partnerships illustrate how healthcare organizations are increasingly engaging in community wellness through seasonal programming. Additional title sponsors include BBX Capital Foundation, NBC 6 South Florida, Florida Power and Light Company, and Baptist Health South Florida, while lead partners comprise Broward Health, Greenspoon Marder, JM Family Enterprises, Joe and Katie Masucci Family Fund, and Transworld Business Advisors.

Lois Marino, Executive Director of BBX Capital Foundation, explained that the relocation became necessary as the event outgrew its original space. This growth indicates the event's popularity and economic impact on the local community. The expanded venue at Flamingo Gardens allows for enhanced features including thousands of colorful lights, live musical performances, Hoffman's Chocolates Pop-up Shop, The Sweet Ride ice cream truck, toasty s'mores, and seasonal bites from Flamingo Pond Café.

The collaboration's significance extends beyond entertainment, representing a model for how corporate-nonprofit partnerships can create sustainable community programming. By combining resources from multiple organizations, the event can achieve greater scale and impact while distributing financial benefits to multiple charitable causes. This approach demonstrates how holiday traditions can evolve to serve broader community purposes beyond seasonal entertainment.

For event updates and additional information, visitors can access https://bbxcapital.com/community-impact or visit the organizations' websites. The partnership sets a precedent for future collaborations between corporate sponsors, local businesses, and nonprofit organizations in creating community-focused seasonal events that balance entertainment value with charitable support.