HPRA Unveils Finalists for 2024 ¡BRAVO! Awards Marking Tenth Anniversary

The Hispanic Public Relations Association (HPRA) has announced the finalists for the 2024 ¡BRAVO! Awards, the premier accolade in multicultural PR and communications. Celebrating its 10th anniversary, the winners will be revealed at HPRA's annual fundraising gala on October 10, 2024, at The Biltmore Hotel in Coral Gables, hosted by journalists Jeannette Reyes and Robert Burton. The 2024 ¡BRAVO! Awards are presented by Aflac.

HPRA National President Sonia V. Diaz highlighted the milestone, stating, “As we celebrate the finalists for the 2024 ¡BRAVO! Awards, we reflect on a decade of remarkable growth in our program, which mirrors the broader evolution of multicultural marketing in our industry.”

Finalists for this year’s awards, which recognize innovative and impactful campaigns across 21 categories, include:

• 2023 Women’s World Cup Employee Engagement
• Aflac + RockOrange
• Bring Your Kids To Work Day
• CAO Bakery + HeyDay Marketing + PR
• Cerveza Xteca + Rojas Communications
• City of Lake Forest + Communications LAB
• Con Mi Madre + Refuerzo Collaborative
• Converse + MGC Global Group
• Corporate Events & Telemundo Center Employee Experience
• Dove + Edelman
• El Señor de los Cielos 8 – Hierba Mala Nunca Muere
• FIFA Women’s World Cup 2023-100 Days Out
• Los 50
• McDonald’s USA + BODEN Agency
• Microsoft + Chemistry Cultura
• National Football League + Chemistry Cultura
• Nielsen + d exposito & Partners
• Northgate Gonzalez Market + ChavezPR
• Orange County Transportation Authority
• PAWS4you + MEL
• PepsiCo Hispanic Business Unit + BODEN Agency
• Smithsonian’s National Museum of American History + d exposito & Partners
• Talento Unlimited
• The Disneyland Resort + Communications LAB
• TurboTax + Extrategic Culture
• UnidosUS + Zaid Communications
• Warner Bros. Pictures + H&M Communications
• Wise + Zaid Communications

This year’s program was the most competitive to date, with over 50 campaigns submitted and ten new organizations making the shortlist. The awards uniquely focus on exceptional work in multicultural communications that advance positive narratives about Latinos in the U.S.

In addition to campaign awards, the ¡BRAVO! Awards honor individuals who have made significant contributions to multicultural communities. This year's honorees include:

• Pioneer of the Year Award: Pedro A. Guerrero
• Journalist of the Year: León Krauze
• DEI Champion: Monica Bauer

The awards were judged by a panel of 19 independent professionals from various fields within communications, ensuring a diverse and comprehensive review process.

For more information about the event and sponsorship opportunities, please visit the HPRA ¡BRAVO! Awards Website.