Newday Impact has announced the appointment of Jason Britton as its new Chief Investment Officer and Board member, signaling a strategic move to expand values-driven investing capabilities for individual investors. Britton, founder of Reflection Asset Management and Reflection Analytics, brings extensive financial services experience, having advised on over $10 billion in assets under advisement throughout his career.
The collaboration between Newday Impact and Britton's organizations represents a significant step toward making impact investing more accessible. Britton emphasized the transformative potential of this partnership, stating that values-based investing is no longer exclusive to institutional investors.
Doug Heske, CEO and Founder of Newday Impact, highlighted Britton's leadership and shared vision of revolutionizing the investment landscape. The partnership will leverage Britton's expertise in thematic investing and the innovative Reflect software platform to enhance Newday's product offerings and analytics capabilities.
Reflection Asset Management's proprietary investment process, developed at Yale University, complements Newday Impact's mission of empowering investors to create social and environmental change. The Reflect software platform provides a unique investor-focused approach to ESG ratings, analyzing 250 data points across six key areas including advisory, compliance, and portfolio management.
With this strategic appointment, Newday Impact aims to democratize impact investing, providing retail and institutional clients with institutional-grade tools aligned with UN Sustainable Development Goals. Britton's expertise and innovative approach are expected to significantly expand the platform's capabilities and reach.
