Main Event, the family entertainment chain owned by Dave & Buster's Entertainment, Inc., will open its newest location in Brea, California, on Monday, November 16, with a ribbon-cutting ceremony at 10:45 a.m. and doors opening at 11 a.m. The first 200 guests in line will receive free laser tag for a year. The 245 W Birch St venue features 18 bowling lanes (including four VIP lanes), immersive laser tag, two billiards tables, a shuffleboard table, and a state-of-the-art arcade game hall, plus a full-service restaurant and bar.
The opening is significant for the broader entertainment industry because it underscores the ongoing expansion of experiential leisure concepts. Main Event, founded in 1998 and headquartered in Coppell, Texas, now operates over 66 locations in 23 states. Its parent company, Dave & Buster's Entertainment, Inc., operates two distinct brands: Main Event and Dave & Buster's, the latter with 182 stores across 45 states, Puerto Rico, and Canada. The Brea launch reflects the company's strategy of growing its Main Event footprint in key markets, bringing a combined total of more than 248 entertainment venues under its corporate umbrella.
For local residents and the regional economy, the new venue offers a range of weekly promotions designed to drive recurring foot traffic. Monday Night Madness provides all-you-can-play activities for $12.99 per person after 4 p.m. The Food & Fun Combo pairs menu items like the classic double cheeseburger or hand-breaded chicken tenders with game play. Happy Hour windows vary by day, with extended hours on Monday and weekend availability on Sunday, Tuesday, and Thursday.
Mark Medina, General Manager of Main Event Brea, said in a statement that opening in Brea marks an exhilarating new chapter for the brand and that the team is thrilled to become an active part of the local community. The venue also targets group business with birthday party packages that include a dedicated host and customizable activities, plus private meeting spaces with A/V technology, full-service catering, and full venue rentals for larger events. This positions Main Event Brea as a competitor not only for leisure spending but also for corporate and social event budgets in the region.
The location's hours of operation are Sunday 10 a.m. to 12 a.m., Monday 11 a.m. to 1 a.m., Tuesday through Thursday 11 a.m. to 12 a.m., Friday 11 a.m. to 2 a.m., and Saturday 9 a.m. to 2 a.m. For more information or to book an event, consumers can visit the www.mainevent.com/locations/california/brea page. The opening adds a new entertainment option in Southern California and signals continued investment by Main Event in physical entertainment destinations at a time when consumers are increasingly seeking in-person experiences.
