Marti Technologies, Inc., a publicly traded mobility platform, is advancing its strategic position in Turkey's transportation market through a comprehensive SuperApp approach that integrates multiple mobility services.
Led by CEO Oguz Alper Oktem, the company has developed a unique platform that combines ride-hailing services with electric vehicle rentals, including e-mopeds, e-bikes, and e-scooters. The company's proprietary software systems and Internet of Things (IoT) infrastructure differentiate its offering in the competitive mobility market.
The platform's multi-modal approach addresses urban transportation challenges by providing flexible, technology-driven mobility solutions. By matching riders with car and motorcycle drivers while simultaneously offering electric vehicle rental options, Marti creates a versatile transportation ecosystem that can adapt to diverse consumer needs.
Marti's strategy represents a significant development in Turkey's emerging mobility technology sector, potentially setting a new standard for integrated transportation services. The company's approach could provide insights into how technology can streamline urban mobility and reduce transportation friction for consumers.
