Meridianbet Recognized by Oracle for AI-Driven Gaming Innovation

Meridianbet, the sports betting and iGaming division of Golden Matrix Group, has been selected for Oracle's prestigious Global Customer Reference Page, marking a significant milestone as the first and only betting company from Southeast Europe to receive such recognition.

The company's innovative approach leverages Oracle's enterprise technology to create sophisticated, AI-driven customer engagement systems. By utilizing advanced tools for real-time marketing and player segmentation, Meridianbet has developed a precision-targeted approach that distinguishes it from traditional mass marketing strategies.

The technological platform enables instant customer segmentation and personalized interactions based on individual player behaviors, preferences, and historical data. This AI-powered system allows for automatic deployment of tailored incentives, significantly improving customer retention and operational efficiency.

Beyond its business-to-consumer operations, Meridianbet's technology offers scalable solutions for business-to-business partners, providing high-performance engagement tools that optimize acquisition costs and user interactions. This approach positions the company as a technology leader in the gaming sector.

What sets Meridianbet apart is its rare status among gaming companies—it belongs to the 5% that have built and owned their technology infrastructure from inception. This complete technological control enables faster innovation and more seamless AI integration, creating long-term operational advantages.

The Oracle recognition validates Meridianbet's technological sophistication and signals its potential to transform player engagement through data-driven, AI-enhanced strategies. By maintaining strict compliance with industry regulations while delivering personalized experiences, the company demonstrates how advanced technology can revolutionize the gaming industry.