Naturally Amish Expands with First Sustainable Retail Store in Indiana, Plans Second Location

Naturally Amish, a leader in eco-conscious lifestyle products, will open its first physical retail location in Angola, Indiana this November, representing a strategic expansion from online operations to experiential retail. The 4,000-square-foot store at 3096 West Maumee Street will feature sustainable home goods, Amish products, ethically sourced beef, and home-brewed coffee, serving as both a retail space and community education center.

The company has already secured a second location scheduled to open in Spring 2026 to accommodate growing demand. Noah Wagler, Co-Founder and CEO of Naturally Amish, stated the store aims to bring sustainability to life through hands-on product demonstrations and educational workshops. The location serves as a travel stop near the interstate, positioning it as a gateway to Angola while integrating innovative environmental technologies and locally sourced decor from Amish communities.

To celebrate the opening, Naturally Amish will host a launch event featuring product giveaways, sustainability workshops, and meet-and-greet opportunities. The company committed to donating 10% of launch weekend proceeds to Dove's Nest Unlimited, an Indiana nonprofit focused on environmental education. This philanthropic initiative underscores the company's commitment to community engagement and environmental stewardship.

The expansion involves collaboration with Simulated Environment Concepts, Inc. (SMEV), which has secured two physical sites and engaged in multiple negotiations through Letters of Intent and Non-Disclosure Agreements. In a recent podcast interview, Wagler discussed future plans including direct-to-consumer beef sales and technological innovations in beef production, animal feed, seed development, manure management, water conservation, and conservation practices under the Naturally Amish brand.

Wagler emphasized the importance of transparency with investors given the rapid growth and multiple negotiations underway. He stated that faith and community involvement motivated him to share development updates, noting that investors can stay informed through official channels including social media platforms and company pages as agreements are finalized. The expansion represents a significant shift in sustainable retail accessibility for Midwest consumers, bringing ethically produced goods and environmental education directly to communities traditionally underserved by eco-conscious retailers.