Marketing strategist Julie Fisher has established Fisher Marketing Services LLC, a specialized consultancy providing fractional chief marketing officer (CMO) services exclusively to solo and boutique law firms nationwide. The new firm aims to deliver strategic marketing leadership and operational support without the expense of a full-time executive.
Fisher's approach centers on comprehensive discovery and assessment, helping law firms enhance their market presence through tailored strategies. Services include developing customized marketing plans, optimizing intake and referral systems, refining brand positioning, and supporting business development initiatives.
With a 30-year background in sales, business development, and marketing, Fisher brings significant expertise to small law firms seeking strategic growth. Her previous client engagements have demonstrated impressive results, including a 1,357% increase in website traffic, 1,000% growth in social media engagement, and a 4,000% improvement in LinkedIn performance.
The launch of Fisher Marketing Services reflects an emerging trend of specialized, flexible marketing support for professional service firms. By offering fractional CMO services, the company provides cost-effective strategic guidance that can help smaller law practices compete more effectively in a challenging market.
Fisher's professional background includes serving as Co-Chair of the Social & Digital Media Special Interest Group for the Legal Marketing Association and participating in the PR Committee for Coachella Valley Volunteers in Medicine, demonstrating her commitment to professional development and community engagement.
