NFON AG, a leading European provider of integrated business communications, has launched its NEXUS partner program and modular license model, marking a significant implementation phase of its NFON Next 2027 strategy program. The initiative, introduced at NEXUS CONNECT 2026 with over 250 participating partners, aims to accelerate growth in AI and solutions-based business communications by simplifying commercial structures and strengthening partner ecosystems.
CEO Andreas Wesselmann stated that NEXUS CONNECT 2026 represents an innovation-driven transformation from traditional cloud telephony to AI-based business communications. The solutions-oriented product portfolio is designed to strengthen existing customer relationships while opening access to new market segments and strategic partners. This event marks the beginning of a joint growth phase between NFON and its partner network.
The NFON Next 2027 strategy focuses on establishing the company as Europe's leading provider of AI-based business communications through technological development and commercial scaling. Key foundations include expanding the AI portfolio with products like Nia, AI Essentials, and Nia FrontDesk, integrating botario, and expanding targeted partnerships. The modular license model reduces portfolio complexity by offering packaged licenses for business telephony that reflect different user roles and integrate both core telephony functions and AI-based services such as AI Essentials.
Alexander Wettjen, Executive Vice President Sales and Marketing, emphasized that the new commercial structures provide partners with maximum transparency and flexibility while accurately reflecting customer needs. AI is positioned not as an add-on but as an integral part of NFON's offering, making it clearly communicable and sustainably monetizable for partners. The NEXUS program combines partner roles and commission models into a unified structure supplemented by structured support offerings for sales, implementation, and scaling.
AI is firmly embedded across NFON's product portfolio areas: Business Telephony, Intelligent Assistant, and Customer Engagement. Business telephony serves as the technological foundation, with continuous expansion supporting growing integration requirements and AI applications. The company has rolled out AI functions like call transcription and summaries on desk phones, enabling device-independent use of productivity functions. The Intelligent Assistant portfolio drives AI-based automation through standardized AI agents and integration with voice and chat channels, while Customer Engagement addresses requirements across the customer interaction spectrum with AI supporting efficient processes and cross-channel integration.
Partner enablement is identified as a key success factor, with NEXUS CONNECT 2026 providing the operational framework for integration and scaling. A preceding hackathon involving over 60 partners working alongside NFON experts on real-world use cases demonstrated the company's commitment to co-creation and direct implementation rather than traditional training. The company's renewed certification as a Top Employer 2026 underscores its organizational foundation for delivering transformation, growth, and innovation.
Wesselmann concluded that artificial intelligence is fundamentally changing business processes and models, and NFON is consistently integrating AI into its platform, products, and business logic. Success depends not only on technology but on joint market penetration with partners, making 2026 a year characterized by scaling, monetization, and partner enablement. More information about NFON's offerings can be found at http://www.nfon.com/.
