ONAR Holding Corp. CEO Claude Zdanow recently shared insights into the company's strategic approach to marketing technology during an appearance on IBN's TechMediaWire Podcast. The interview highlighted the organization's unique positioning in serving middle-market businesses through advanced technological solutions.
Zdanow explained ONAR's two primary business verticals: Storia, a digital marketing agency, and Of Kos, which specializes in B2B healthcare client services. Both divisions leverage cutting-edge artificial intelligence to drive client growth and deliver measurable business outcomes.
Drawing from his entrepreneurial background, which includes launching The Chainsmokers and building a successful advertising firm, Zdanow emphasized ONAR's commitment to providing tailored marketing services for companies traditionally overlooked by large agency models. The company's approach focuses on creating personalized, data-driven strategies that generate tangible revenue improvements.
ONAR's expansive network now spans five continents, with nearly 50 employees serving over 45 clients across various industries. The company targets businesses with revenues ranging from $50 million to $1 billion, offering specialized marketing technology solutions through its diverse agency network.
The podcast interview underscores ONAR's strategic vision of integrating advanced technology with marketing expertise. By prioritizing innovation, client-centric approaches, and AI-driven methodologies, the company is positioning itself as a transformative force in the marketing technology landscape.
