OUDER (Hong Kong Wu Luyi Technology Co., Ltd.), known for its innovative and stylish footwear, has announced the launch of its newest products, the Smile Vampire Leather and Smile Phantom Canvas shoes. Set to be available from July 22, 2024, these shoes are priced at $111.20 and represent the brand's lightest styles to date.
These new offerings exemplify OUDER's dedication to merging comfort, style, and advanced design, allowing wearers to 'Glide Above Surface!' According to Boyd, the founder of OUDER, the brand's mission is to create footwear that unleashes originality and delivers exceptional quality. 'Every shoe we design embodies our philosophy of creating the comfiest kicks that speak to you and get you hooked,' Boyd expressed.
OUDER, which stands for Originality Unleashed Delivering Exceptional, Revolutionary Footwear, has built a reputation for turning footwear into a journey of discovery. The brand integrates elements from both Eastern and Western cultures, paying homage to nature's raw beauty in each design. This unique approach is evident in the Smile Vampire Leather and Smile Phantom Canvas shoes, which reflect OUDER's relentless pursuit of novelty, uniqueness, trendiness, and fashion.
The story of OUDER began with Boyd, a Virgo with a quiet demeanor who desired a friendly, smiley presence. A transformative encounter at Aalto University with a creative genius led to the creation of smiley sneakers and eventually the founding of OUDER. The brand's signature designs capture the essence of everyday life and bold expression, making each pair of shoes a statement of individuality and style.
Driven by a passionate and creative team, OUDER aims to infuse fun, innovation, and personalization into each design, catering to modern consumers' appetite for trendy and quirky styles. The Smile Vampire Leather and Smile Phantom Canvas shoes are a testament to this vision, offering a blend of comfort, style, and cutting-edge design that sets them apart in the footwear market.
As OUDER continues to innovate and push the boundaries of footwear design, the launch of the Smile Vampire Leather and Smile Phantom Canvas shoes marks a significant milestone for the brand. These new products are expected to resonate with consumers looking for stylish and comfortable footwear that also makes a bold statement.



