SalesNexus, a provider of AI-powered CRM and revenue enablement software, has released the AI Sales Manager Playbook, a free guide designed to help sales leaders address revenue leakage and improve rep performance. The playbook comes as B2B sales cycles grow longer and more complex, with many organizations struggling with misalignment between sales processes, training, content, and CRM systems.
The guide offers a diagnostic framework and practical guidance for sales managers, chief revenue officers, and revenue operations leaders responsible for driving predictable revenue. Craig Klein, Founder of SalesNexus, stated that most sales teams face focus and execution problems rather than talent issues. The playbook demonstrates how AI can reinforce priorities, enable consistent coaching, and ensure representatives work deals correctly without replacing managers.
The AI Sales Manager Playbook covers several critical areas for B2B sales teams managing complex deals and multiple stakeholders. It addresses why revenue leakage persists despite modern CRM and sales tools, where enablement breaks down between process, content, training, and execution, and why adding more tools fails to improve readiness or results. Additionally, it explains how AI can automatically surface deal risk, coaching opportunities, and execution gaps while providing a practical framework for enforcing focus without micromanaging representatives.
Rather than focusing on theoretical AI concepts, the playbook outlines how AI-driven insights can help sales managers prioritize coaching, identify stalled or at-risk deals, and ensure consistent execution across the pipeline. It is designed for modern sales leaders including chief revenue officers, vice presidents of sales, sales directors, and revenue operations and sales enablement leaders, particularly those in B2B environments with long sales cycles and deal values above $5,000.
The guide reflects real-world sales environments where managers often oversee too many representatives and deals while navigating numerous dashboards, requiring clarity instead of added complexity. The AI Sales Manager Playbook is available now as a free download from https://salesnexus.com/ai-playbook. SalesNexus is an AI-powered CRM and marketing automation platform built for B2B sales teams seeking better focus, execution, and accountability, combining CRM, marketing automation, and AI-driven sales insights to help revenue teams coach effectively, prioritize deals, and eliminate revenue leakage.
