Sary Farkash Beauty has introduced MatteDefine, a new lip pencil formulated with Jojoba oil and engineered to deliver a long-lasting waterproof matte finish. The product represents the brand's latest addition to its lineup, combining clean ingredients with a formula designed for both comfort and precision.
MatteDefine distinguishes itself through its Jojoba oil infusion, an ingredient recognized for its conditioning properties. The lip liner features a creamy, velvety texture that allows it to glide across the lip line without dragging or feathering. It blends smoothly at the edges, making it suitable for both sharp definition and softer, diffused looks.
The formula is waterproof and constructed to maintain color throughout the day without fading or transferring. Despite setting to a matte finish, the Jojoba oil content is intended to keep the lip area feeling comfortable rather than dry—a concern frequently associated with traditional matte formulas.
Sary Farkash Beauty developed MatteDefine using clean ingredients, meaning the formula excludes components the brand considers unnecessary or potentially irritating. The pencil format is designed for precise application, giving users direct control over lip shape and definition from the first stroke.
The waterproof finish makes the product well-suited for extended wear, whether across a full workday or through an event. The combination of a conditioning base ingredient and a matte setting finish addresses two needs that frequently compete in lip products—moisture retention and long-term color hold.
MatteDefine is currently available through Sary Farkash Beauty as part of the brand's existing product offering. The lip pencil is positioned for those seeking a lip liner that performs across varying conditions without compromising on application ease or ingredient standards. Its dual function as both a liner and a product that can be blended across the lip surface gives it versatility beyond strict line work.
The Jojoba oil infusion sets MatteDefine apart from conventional waterproof formulas that can lean heavily waxy or stiff in texture. By anchoring the formula around a skin-compatible oil, Sary Farkash Beauty has worked to make long-wear matte definition accessible without the discomfort that often accompanies it.
