The Great Greek Mediterranean Grill Expands with New Openings and Franchise Agreements
TL;DR
The Great Greek Mediterranean Grill saw a 61% increase in sales, opened 7 new locations, and plans to open 25 more by year-end.
The growth is attributed to the brand's development strategy, passionate franchise owners, and a unique niche in the Mediterranean fast-casual segment.
The expansion into Canada reflects the growing popularity of the Mediterranean category and strong consumer demand for quality food and service.
The Great Greek Mediterranean Grill was named a Top 100 Mover & Shaker by Fast Casual and recognized outstanding franchise owners at 2024 World Expo.
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The Great Greek Mediterranean Grill, a prominent Mediterranean fast-casual restaurant brand, has announced notable growth and expansion for the first half of 2024. The company reported the opening of seven new restaurants in locations including Vestavia Hills, Ala.; San Diego and Danville, Calif.; Roswell, Ga.; Pleasant Grove, Utah; and Tampa and Maitland, Fla. This expansion has contributed to a 61% increase in systemwide sales compared to the first half of 2023.
Bob Andersen, President of The Great Greek Mediterranean Grill, attributes this success to the strength of the brand and the dedication of its franchise owners. Andersen noted, "Our growth in the first half of 2024 is a testament to the strength of our brand and our development strategy and positions us for even greater momentum in this second half of the year."
Currently, The Great Greek Mediterranean Grill operates 54 locations across 17 U.S. states and has recently expanded internationally with its first restaurant in Toronto. This international growth is managed by Ontario Master Licensee Radius Apollo Investments, LLC, and signifies the brand's strategy to extend its global footprint. The company's successful entry into the Canadian market indicates strong consumer demand for Mediterranean cuisine.
Looking forward, The Great Greek Mediterranean Grill plans to open 25 additional locations by the end of 2024, including its first outlets in New Mexico, North Carolina, Pennsylvania, and Wisconsin. With 270 units in its development pipeline, the brand is on track to surpass 100 locations in 2025.
The Great Greek Mediterranean Grill has also received significant industry recognition. It was named a Top 100 Mover & Shaker by Fast Casual for the second consecutive year, climbing 32 spots to rank #13 among the top 75 brands. Additionally, the South Florida Business Journal recognized the brand as one of the fastest-growing companies of 2024 based on revenue growth over a three-year period.
Ray Titus, CEO of United Franchise Group, praised the brand for its unique position in the Mediterranean fast-casual segment, highlighting the unmatched quality, service, and value it offers. "The Great Greek offers a completely different experience than its category counterparts," Titus stated, emphasizing the high customer satisfaction and loyalty the brand enjoys.
The Great Greek Mediterranean Grill recently honored several franchise owners for their exceptional performance at United Franchise Group's 2024 World Expo. Among the awards were the MVP Award, President's Award, Circle of Excellence Inductees, Team Player, Community Service Award, Local Store Marketing, and Millionaire Club Inductees.
As part of United Franchise Group's Big Flavor Brands foodservice division, The Great Greek Mediterranean Grill continues to push the boundaries of the fast-casual dining experience, providing authentic Mediterranean dishes made from generational recipes. This sustained growth and industry recognition highlight the brand's robust market presence and its potential for continued expansion in the future.
Curated from 24-7 Press Release

