VYRE Network, a free global streaming platform, announced a strategic partnership with filmmaker and showrunner Dr. Greg Carter, founder of Nexus Entertainment. Under the agreement, Carter will guide VYRE's curated content strategy across Texas and adjacent regional markets, focusing on feature films, television series, docu-series, and live special events.
Dr. Carter brings over two decades of experience as a creator, director, producer, and showrunner, with credits including more than 30 feature films and network television projects such as "Lucky Girl," "My B.F.F.," and the "Hip Hop Family Christmas" franchise. He has also worked as a line producer on projects like "A Boy. A Girl. A Dream." for Sony Pictures and "Safe Space" for A&E Networks, and most recently served as creator and showrunner of the AMC Networks series "5th Ward." Lamar Seay, Co-founder and Chief Content Officer of VYRE, stated, "Dr. Carter is both very talented and experienced. Our team is excited to bring on '5th Ward,' and for us to continue to collaborate in the future."
This partnership is significant as it aims to address a gap in the entertainment industry by providing regional creators with a structured pathway to development, funding, and global exposure. Dr. Carter emphasized this mission, saying, "My mission is simple, To empower regional creators and give them a real pathway to funding, development, production oversight, and worldwide exposure. Houston — and the entire region — is rich with untold stories and creative voices. This new office exists to cultivate those voices, shape them, and bring them to global audiences."
The collaboration will involve Carter working directly with VYRE's executive programming team to curate and supervise production of regional content, establish strategic relationships with creators and studios, package projects with development guidance, and expand VYRE's footprint as a destination for culturally relevant storytelling. A key component includes discovering and developing filmmakers from Historically Black Colleges and Universities (HBCUs) and Hispanic-Serving Institutions (HSIs) in the Southern Region, potentially diversifying the talent pipeline in entertainment.
Additionally, Carter will lead educational and professional development sessions for Texas-based creators, offering insights into project financing, deal structures, pitching, packaging, and distribution pathways. This aligns with VYRE's broader mission to empower creators beyond mere distribution by providing practical tools for success. Beginning in 2026, audiences will be able to stream curated titles from Nexus Entertainment and regional acquisitions free on the VYRE app across various platforms, including Apple TV, Roku, Amazon Fire TV, and via the web at https://vyre.tv.
The partnership strengthens VYRE Network's position as a scalable platform for premium independent content while offering Nexus Entertainment and regional creators access to global distribution and strategic infrastructure. Since its launch in 2019, VYRE has focused on bridging the gap between independent and mainstream entertainment, supporting emerging talent with resources and audience reach. This move could impact the entertainment industry by fostering regional storytelling, increasing diversity in content creation, and providing new opportunities for filmmakers outside traditional hubs like Los Angeles or New York.
