HPA Talent, a leading global talent agency, announced it has signed current World Freestyle Soccer Champion Jasmijn Janssen to an exclusive North American representation agreement. The deal positions Janssen for brand partnerships, appearances, live events, and activations tied to upcoming major soccer tournaments.
Janssen, widely regarded as one of the most technically gifted and creatively dynamic freestylers globally, has risen to prominence through elite competition results, international performances, and a rapidly growing digital presence. Her unique combination of precision, athleticism, and artistic expression has made her a standout figure in both live events and branded activations worldwide.
The timing of this signing is significant as global interest in soccer content, live experiences, and creator-led activations continues to surge ahead of the 2026 FIFA World Cup, followed by the Women's World Cup and Olympic cycles. This represents a strategic move by HPA Talent to capitalize on the growing commercial opportunities surrounding these major sporting events.
"Jasmijn is exactly the type of talent brands are looking for as we head into a massive World Cup cycle," said Paris D'Jon, CEO of HPA Talent. "She's not only a reigning world champion, but a true performer with international appeal. We're excited to introduce her to the North American market in a big way."
Under the agreement, HPA Talent will represent Janssen across North America, focusing on brand partnerships, appearances, live events, and World Cup-cycle activations while continuing to build her presence with global brands seeking authentic, elite soccer talent. The agency maintains its position as the leading soccer talent booking and representation division in North America, connecting world-class athletes and creators with global brands, agencies, and major sporting events.
"Partnering with HPA Talent feels like the right next step for my career," said Jasmijn Janssen. "They understand freestyle soccer, the World Cup landscape, and how to build long-term opportunities in North America. I'm excited for what's ahead."
For booking and media inquiries regarding Jasmijn Janssen, please contact http://www.hpatalent.com.
