The advos software platform

Advos software delivers strategic information, intelligence and tools that enable companies to make smarter marketing decisions and achieve greater marketplace visibility and reputation.  A description of the software's core features are below. The advos software platform can be licensed for any industry. If you are interested in marketing and distribution rights for a particular marketplace, please contact us at

Marketing Planning

Our unrivaled marketing resources put opportunities at your fingertips, so you can plan your marketing better and faster, and create a bigger impact.

Searchable listings of conferences, analysts, media outlets, influencers, and awards (all with individual profiles) make it easy to target the right opportunities for your organization.

Plan your event marketing; attend, exhibit, speak.

Create media and influencers lists for more targeted outreach

Access analysts and their briefing policies

Distribute your news releases

Collaboration and Advocacy

Collaboration & Advocacy is a simple yet powerful feature that makes it easy for you to get your team members and network to promote your brand, company and content on their social media accounts. The results: amplified reach, increased clicks, higher engagement, even enhanced credibility.

Collaboration & Advocacy isn’t just for social sharing. It’s also a powerful communications tool that you can use to easily share relevant articles and marketing information with your team. Vendors even use it for social selling.

Use your team members in marketing efforts to amplify your reach.

Promote your brand, company, and content more effectively.

Easily share content and marketing information with your team.

See your most shared and clicked content and your most engaged team members.

Business Intelligence

Our unique business intelligence capabilities give you a marketing advantage against your competitors.

See how your share of voice ranks against competitors on key topics.

See how your media/analyst coverage ranks against competitors.

Find out which events your competitors attend.

See who attended, engaged with, and spoke at industry conferences.

Social Marketing

Our software offers social marketing tools that help you reach the marketplace.

Quickly share content to your social media channels

View detailed reporting to evaluate your results.

Know the most appropriate hashtags to include and the right people to mention in social posts to maximize reach and engagement.

Discover ideal content to share by topic and by group (e.g. analysts, influencers, media)