A2Z Cust2Mate Solutions Secures Rights to Monetize Smart Cart Retail Media and Data with Yochananof Supermarket Chain
TL;DR
A2Z gains exclusive rights to monetize retail media and data from Yochananof's smart carts, creating new revenue streams in the $170 billion retail media market.
A2Z pays Yochananof fixed sums for ads sold on a cost per thousand impressions basis, with each cart generating over 25,000 monthly impressions.
This partnership enhances in-store shopping experiences with personalized offers while helping retailers optimize operations through data-driven insights.
Smart carts transform routine shopping into engaging journeys with AI-driven recommendations and seamless in-cart payment technology.
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A2Z Cust2Mate Solutions (NASDAQ: AZ) has announced an agreement granting the company rights to monetize all retail media, data, and other digital assets generated by its Cust2Mate 3.0 smart shopping carts deployed at Yochananof, Israel's premier supermarket chain. Based on historical usage data, each cart can generate more than 25,000 impressions per month, with A2Z paying Yochananof a fixed sum for ads sold on a cost per thousand impressions basis.
The agreement creates new revenue streams through advertising, consumer data analytics, and the development of a smart cart marketplace. This positions A2Z to capture value in the rapidly growing $170 billion global retail media segment and the projected $20.3 billion retail data monetization platform market by 2033. The company's flagship innovative smart cart solutions are transforming brick-and-mortar retail, bridging online and in-store shopping through interactive technology that guides and informs customers.
Cust2Mate's AI-driven smart carts personalize every in-store journey, turning routine trips into engaging, rewarding experiences. They enable seamless in-cart scanning and payment, allowing shoppers to bypass checkout lines while receiving real-time customized offers and product recommendations. This enhanced customer experience boosts satisfaction and loyalty while helping retailers streamline operations and optimize merchandising through data-driven insights.
The carts are equipped with multiple layers of security for accurate recognition and transaction integrity. Its modular, all-in-one detachable panels transform legacy shopping cart fleets into intelligent platforms that deliver a range of benefits. For more information on A2Z Cust2Mate Solutions Corp. and its subsidiary, Cust2Mate Ltd., please visit https://www.cust2mate.com.
This development represents a significant advancement in retail technology monetization, potentially reshaping how physical retailers generate additional revenue beyond traditional sales. The ability to monetize in-store shopping data and media impressions could set a new standard for retail operations worldwide, creating new business models for brick-and-mortar stores facing increasing competition from e-commerce platforms.
Curated from NewMediaWire
