Activate, a leader in immersive entertainment, is introducing its newest high-tech gaming venue in the Dallas-Fort Worth area, promising an unprecedented interactive experience that blends physical activity with digital challenges.
The new location features 11 distinct game rooms designed to challenge players physically and mentally. Visitors can participate in experiences ranging from the viral Mega Grid, featuring 500+ multi-activated tiles, to the spy-themed Laser room and Strike, a game focused on precision targeting.
Players can customize their experience across difficulty levels from Level 1 to Level 10, accommodating various skill sets and preferences. The venue supports groups of two to five players, who can choose between cooperative and competitive game modes. An innovative electronic RFID wristband tracking system allows participants to accumulate points and earn prizes throughout their gaming session.
Activate's expansion strategy is ambitious, with plans to double its U.S. presence to 60 locations by the end of 2025. This includes planned venues in major cities such as Austin, Los Angeles, New York, and San Francisco, indicating significant growth in the interactive gaming market.
Will Gray, Director of Marketing, emphasized the company's vision of redefining entertainment by creating an environment that challenges players to think strategically, move dynamically, and collaborate effectively. The immersive experience is designed to appeal to a broad audience, promoting an active lifestyle through engaging, technology-driven gameplay.
