Black Radiance, a leading beauty brand for women of color, has announced a strategic partnership with U.S. figure skater Starr Andrews. This collaboration celebrates Black excellence and supports an athlete who has broken significant barriers in the world of figure skating.
Andrews made history in 2022 as the first African American woman to medal in singles during the Grand Prix era and the first to stand on the U.S. Championship podium in 35 years. Her remarkable achievements align closely with Black Radiance's mission of empowering women of color to express themselves confidently.
K. MacDonald Parris, Vice President of Marketing at Black Radiance, emphasized the significance of supporting athletes who redefine possibilities. Andrews views the partnership as a meaningful connection between her athletic journey and personal expression, noting that both figure skating and makeup are art forms rooted in creativity and confidence.
The partnership goes beyond a typical brand collaboration, representing a long-term commitment to amplifying Black voices and providing high-quality beauty products. Black Radiance plans to feature Andrews as a spokesperson and brand ambassador, showcasing their dedication to celebrating diverse beauty.
With Andrews' inspirational story and Black Radiance's commitment to representation, this partnership promises to inspire and empower the next generation of women of color to pursue their dreams with unwavering confidence.
