The DFW Car & Toy Museum has rapidly established itself as a premier attraction in the Dallas-Fort Worth Metroplex, drawing more than 5,000 visitors and generating significant regional interest since its opening. Located in a massive 150,000-square-foot former Coors distribution facility, the museum offers free admission and showcases over 200 rare cars and 3,000 vintage toys.
The museum's inaugural month was marked by impressive milestones, including hosting the largest Cars and Coffee event in North Texas, which attracted over 2,000 car enthusiasts in a single day. Digital engagement has also been strong, with a TikTok campaign featuring 'The Dashboard Diva' generating over 17,000 views.
Founder Ron Sturgeon, a self-made entrepreneur with a remarkable personal history, has curated a collection spanning four decades. The museum has quickly gained recognition, climbing from #145 to #38 on TripAdvisor's list of Tarrant County attractions and maintaining a perfect five-star rating on Google.
The museum's significance extends beyond its impressive collection. It represents a unique cultural and historical preservation effort, offering a space where multiple generations can connect through automotive and toy memorabilia. With upcoming plans for guided tours and an official museum ambassador, the DFW Car & Toy Museum is positioned to become a landmark destination for automotive enthusiasts and casual visitors alike.
