Florida Boy Burger Co., a fast-casual restaurant chain known for its immersive Florida-inspired dining experience, will expand its footprint with four new locations across the state. Co-founder Roger Lolly will lead the strategic growth initiative, which aims to introduce the brand's unique concept to broader audiences in Orlando, Jacksonville, Naples, and North Port.
Each new restaurant will feature a 2,800-square-foot dining room designed to capture the essence of Old Florida, complete with reclaimed cypress bars, antique postcards, and taxidermy displays. A distinctive highlight will be the 500-gallon freshwater tank housing live baby alligators, part of an educational partnership with the Florida Fish and Wildlife Conservation Commission.
The expansion represents more than just culinary growth. According to co-founder and CFO Louis Cioffi, each new location will be a $1.6 million investment, creating 35 to 40 jobs ranging from line cooks to general managers. The company's menu will emphasize locally sourced ingredients, including 100 percent chuck-and-brisket patties and a planned transition to fully Florida-raised beef by late 2025.
Beyond business growth, Florida Boy Burger Co. remains committed to environmental stewardship through its 'Burgers for the Bay' initiative, which supports Everglades restoration and hosts monthly waterway clean-ups. The company's approach intertwines dining with community engagement and conservation, positioning itself as more than just a restaurant brand.
While currently focused on Florida, management is exploring potential strategic partnerships that could enable expansion into neighboring Southeastern markets in 2026, signaling ambitious long-term growth plans for the concept.
