Franco-Malaysian Trade Flourishes as CCI France Malaysia Hosts Gala Night
TL;DR
France solidified its position as Malaysia's third-largest trading partner within the EU, with bilateral trade reaching €5.28 billion or MYR26 billion in 2023.
Over 400 guests were welcomed by key figures from CCIFM, including Datuk Zainal Amanshah and Mr Richard Fostier, alongside H.E. Axel Cruau, Ambassador of France to Malaysia.
The Gala Night offered a platform to reflect on their longstanding ties, celebrate current successes, and envision the future of bilateral trade relations.
The Gala Night featured unforgettable performances by celebrated artists, specialty cocktails and beverages, and fantastic lucky draw prizes from Air France and Club Med.
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The Malaysian French Chamber of Commerce & Industry (CCIFM) hosted its annual Gala Night on November 4, 2024, at Hilton Kuala Lumpur, showcasing the robust Franco-Malaysian business relations. The event underscored France's position as Malaysia's third-largest trading partner within the European Union, with bilateral trade reaching €5.28 billion (MYR26 billion) in 2023.
The gala, attended by over 400 guests, including high-ranking officials and business leaders, highlighted the expanding French economic footprint in Malaysia. Currently, 600 French entities, comprising 300 subsidiaries and 300 entrepreneurs, contribute significantly to the local economy by employing approximately 30,000 people.
As Malaysia prepares to assume the ASEAN Chair on January 1, 2025, the event served as a platform to reflect on the longstanding ties between France and Malaysia and to envision the future of their economic partnership. The CCIFM expressed confidence in Malaysia's position as a strategic and competitive destination for French businesses, serving as a key regional hub for growth and expansion in the Asia-Pacific region.
The success of this bilateral relationship is attributed to well-established collaborations between French and Malaysian institutions, including the French Embassy, Business France, and various Malaysian government agencies. The gala also featured the CCIFM Excellence Awards, recognizing outstanding contributions to Franco-Malaysian business relations across various categories.
Notable award recipients included Decathlon for 'Outstanding Achievements-Large Company,' Nazsoft Tech for 'Outstanding Achievements-SME,' and Ineotech for 'Entrepreneur of the Year.' These accolades underscore the diverse and innovative nature of French businesses operating in Malaysia.
The event's significance extends beyond economic ties, as CCIFM demonstrated its commitment to environmental sustainability by initiating the planting of 400 trees in the Lower Kinabatangan Wildlife Sanctuary. This CSR initiative reflects the chamber's dedication to preserving Malaysia's biodiversity for future generations.
As France solidifies its position as a key trading partner and Malaysia prepares for its ASEAN leadership role, this gala night serves as a testament to the growing importance of Franco-Malaysian economic relations. The continued expansion of French businesses in Malaysia and the recognition of their contributions highlight the potential for further growth and collaboration between the two nations, potentially influencing broader trade dynamics within the ASEAN region and the European Union.
Curated from 24-7 Press Release
