Goldbergs Fine Foods, Atlanta's beloved New York-style deli and restaurant, is celebrating 53 years in business with a special promotion that highlights the food that started it all. On Monday, December 1, 2025, guests can purchase freshly baked Goldbergs bagels for just 25 cents each at participating locations throughout the day.
This anniversary celebration represents more than just a promotional offer—it underscores the enduring presence of a local institution that has maintained traditional food preparation methods for over half a century. Bradley Saxe, Co-Chief Executive Officer for Goldbergs Group, emphasized the significance of this milestone, stating, "We're honored to have been part of this incredible community for more than five decades, and to us there's no better way to honor our anniversary than with the food that started it all."
The importance of this celebration extends beyond the immediate customer savings. It demonstrates how local businesses can maintain relevance and community connection through consistent quality and tradition. Goldbergs' commitment to handcrafted bagels using time-honored methods represents a counterpoint to mass-produced food trends, preserving culinary traditions that might otherwise be lost in modern food service.
Every morning, Goldbergs bakers prepare their signature New York-style bagels using methods passed down through generations. The process begins with high-quality, unbleached flour and pure water, followed by boiling to achieve the perfect chewy texture, then baking to a golden finish in stone-deck ovens. This attention to craft results in what the company describes as "the true bagel experience Atlanta has come to love."
Customers participating in the December 1 promotion can choose from all Goldbergs bagel varieties, including classic Everything, Egg, and Pumpernickel, along with sweet favorites like Blueberry or Chocolate Chip. The offer also includes access to the full lineup of signature schmears, including Plain, Strawberry, Veggie, Chive, Cinnamon Raisin, and Chipotle Avocado.
The 25-cent bagel deal is available only on December 1 at participating Goldbergs locations, excluding airport locations. For more information about the company and its offerings, visit GoldbergsFineFoods.com. This anniversary celebration serves as a reminder of how local food establishments contribute to community identity and cultural preservation while adapting to modern consumer expectations.
