The Hong Kong Trade Development Council (HKTDC) will host the world's largest one-stop jewellery marketplace in early March, with the 12th Hong Kong International Diamond, Gem & Pearl Show running from 2 to 6 March at AsiaWorld-Expo and the 42nd Hong Kong International Jewellery Show from 4 to 8 March at the Hong Kong Convention and Exhibition Centre. The event underscores Hong Kong's position as an international trade capital and jewellery sourcing hub, bringing together approximately 4,000 exhibitors from over 40 countries and regions, with 70% from outside Hong Kong. Jenny Koo, Deputy Executive Director of the HKTDC, noted expanded participation from Brazil, the United Arab Emirates, and India, along with Uzbekistan's debut, reflecting the global reach of the marketplace.
This gathering is significant as it occurs against a backdrop of strong market growth. Hong Kong's export volume of premium jewellery to ASEAN recorded a 51% increase, while exports to the United Kingdom, Australia, and Switzerland grew by 36%, 28%, and 10% respectively year-on-year. Over 40 themed pavilions will feature, including a new Hard Pure Gold Pavilion by the World Gold Council, showcasing innovative gold craftsmanship from 11 exhibitors from Chinese Mainland. This pavilion aims to leverage the fairs for international expansion, highlighting the momentum of hard pure gold technology, which offers high purity and enhanced hardness for lighter, durable designs with modern aesthetics. A seminar by the World Gold Council will examine latest developments in the global gold market and this technology.
The shows also emphasize cultural heritage and design innovation. Exhibitors like Guangdong JIABAO Pavilion Jewellery (Hong Kong) Company Ltd present pieces such as an 18K gold, handmade filigree butterfly brooch made with national intangible heritage craft, taking over four months to complete. Shenzhen Meifei Precious Metals Co Ltd brings a "Palatial Modern Chinese Style" series incorporating six traditional gold techniques. Events spotlighting Oriental aesthetics include the Hong Kong International Fashion Chuk Kam Jewellery Design Competition 2026, encouraging designs for young consumer markets in ASEAN and the Middle East, and the inaugural International Fei Cui Jewellery Design Competition 2026. The 27th Hong Kong Jewellery Design Competition, themed "Pure Elegance – Natural Beauty," returns to nurture creative talent.
Technological and business trends are addressed through over 20 forums covering topics like AI, digital marketing, and jewellery technologies. A session will examine how artificial intelligence moves from design to commercialisation to drive industry development, while others feature influencers sharing how to leverage e-commerce platforms to enhance brand visibility and sales. The exhibition attracts major international retail chains and brands, fostering business opportunities and industry exchange. To facilitate sourcing, the shows use the EXHIBITION+ hybrid format, with AI-powered "Click2Match" providing online business-matching from 23 February to 13 March, and "Scan2Match" allowing on-site buyers to continue discussions online. The HKTDC Marketplace App and official websites offer online verification for direct entry, reducing queuing times. For details, visit the fair's official website at http://hkjewelleryshow.hktdc.com/tc and http://hkdgp.hktdc.com/tc.
Rare treasures and international brands add to the allure, with the Hall of Fame at the Hong Kong International Jewellery Show expanding by over 40% to feature renowned brands like Turkish diamond jewellery brand Zen Diamond. Exhibitors showcase antique pieces, such as a 1970s Buccellati pink sapphire suite and a 19th-century Italian bi-colour enamel diamond piece. A seminar titled "The Origins of Style: Tracing the Imprint of Time and Craftsmanship" will feature British historian Dr. Jack Ogden, providing an in-depth analysis of jewellery craftsmanship evolution. The HKTDC has partnered with the Hong Kong Tourism Board and local enterprises to offer buyer privileges, including dining, air tickets, and hotels, and will arrange free shuttle bus services between venues. This event not only drives global trade but also sets trends in design, technology, and sustainability, impacting the jewellery industry's future trajectory.
