Mullen's Subsidiary Bollinger Motors Expands Retail Network in California's Central Valley

By Advos

TL;DR

Affinity Truck Center's addition to Bollinger Motors' retail network gives them a strong foothold in California’s Central Valley.

Affinity Truck Center, a family-owned business founded in 1980, is now an official Bollinger Motors dealer, offering sales and service locations in California.

The addition of Affinity Truck Center to Bollinger Motors' retail network brings electrification and customer support to California’s Central Valley, promoting sustainable transportation options.

Mullen Automotive's subsidiary, Bollinger Motors, has added Affinity Truck Center, a family-owned business founded in 1980, to its retail network, expanding its reach in California's Central Valley.

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Mullen's Subsidiary Bollinger Motors Expands Retail Network in California's Central Valley

Mullen Automotive (NASDAQ: MULN), an emerging electric vehicle (EV) manufacturer, has announced a significant expansion of its subsidiary Bollinger Motors' retail network. Affinity Truck Center, a well-established family-owned business with a 44-year history, has been added as an official Bollinger Motors dealer. This partnership marks a strategic move for Bollinger Motors to establish a strong presence in California's Central Valley, a key market for the automotive industry.

Affinity Truck Center, headquartered in the heart of California's Central Valley, operates sales locations in Bakersfield and Fresno, along with service locations in Paso Robles and Salinas. This extensive network provides Bollinger Motors with a substantial footprint in the region, potentially accelerating the adoption of electric vehicles in an area crucial for transportation and logistics.

Jim Connelly, Chief Revenue Officer of Bollinger, emphasized the importance of this partnership, stating that it gives Bollinger Motors a strong foothold in the Central Valley. He highlighted Affinity's rich history in providing diverse transportation options and its strategic position to support Bollinger's efforts in bringing electrification and customer support to this critical market.

This expansion comes at a time when Mullen Automotive is making significant strides in the EV sector. The company recently began commercial vehicle production in Tunica, Mississippi, and received IRS approval for federal EV tax credits on its commercial vehicles. With both the Mullen ONE, a Class 1 EV cargo van, and Mullen THREE, a Class 3 EV cab chassis truck, now certified by the California Air Resource Board (CARB) and EPA, Mullen is poised to capitalize on the growing demand for electric commercial vehicles.

The partnership between Bollinger Motors and Affinity Truck Center represents a significant step in the electrification of commercial vehicles in a key geographic area. It not only expands Bollinger's reach but also potentially accelerates the adoption of EVs in the commercial sector, particularly in regions critical to supply chain and logistics operations. This move could have far-reaching implications for the EV industry, potentially influencing market trends and accelerating the transition to sustainable transportation solutions in commercial applications.

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