OMRON Healthcare Co., Ltd. announced the U.S. launch of the VIVA 360+ Full-Body Smart Scale, a connected body composition monitor designed to provide users with a more comprehensive view of their body changes over time. The product launches in the United States on October 13, with rollout to other markets expected in the coming months, according to the announcement distributed via NEWMEDIAWIRE.
The VIVA 360+ combines full-body measurement with up to 18 body metrics, a new Athlete Mode, and integration with the OMRON Connect app, helping users better understand the results of their exercise, diet, and everyday lifestyle choices. As a four-point body composition monitor, it measures through electrodes in both the hands and feet, enabling segmental analysis of the arms, trunk, and legs, including skeletal muscle and subcutaneous fat. New indicators such as body water percentage, bone mass, and fat-free mass further help users understand changes in their bodies from a more holistic perspective.
The launch reflects growing consumer interest in health, fitness, and weight management. More people are pursuing active lifestyles and looking beyond weight alone to better understand their bodies. Meanwhile, obesity and other lifestyle-related health conditions remain major concerns, increasing the need for tools that provide a more complete picture of health. The growing use of GLP-1 medications for diabetes and weight management is also driving greater interest in monitoring changes in body composition, including body fat, skeletal muscle, and body water, as consumers seek to track their progress more effectively.
A key addition is Athlete Mode, designed for people who train frequently or intensively, including runners and strength-training enthusiasts. Because standard body composition algorithms may be less suited to people with higher muscle mass relative to their BMI, Athlete Mode uses athlete reference data to provide measurements tailored to these users. Integration with the OMRON Connect app allows users to track body composition data and trends over time through numerical values and graphs.
“In developing VIVA 360+, we wanted to expand the information users can gain from a daily measurement while keeping the experience simple and accessible,” said Susan Rappin, Executive Director of Marketing, OMRON Healthcare, Inc. “Athlete Mode and the new body composition metrics were developed to provide a more detailed picture for different types of users, helping them see progress that may not be reflected in body weight alone.”
“Body weight alone does not always tell the full story of a person's health journey,” said Alice Koehler, Managing Director, OMRON Healthcare, Inc. “People are looking for meaningful insights that go beyond the number on a scale. Building on more than 30 years of expertise in body composition monitoring, VIVA 360+ helps people better understand how their bodies are changing and empowers them to make informed decisions that support their long-term health.”
The VIVA 360+ is available for purchase in the U.S. at the OMRON VIVA 360+TM Smart Scale - OMRON Healthcare, Inc. product page. For full details, see the original press release at https://healthcare.omron.com/press-releases/omron-healthcare-launches-viva-360-plus-us.
