ONAR Holding Corp. (OTCQB: ONAR) has taken significant steps to solidify its position in the competitive marketing technology sector by acquiring Retina.ai, a leader in customer lifetime value prediction technology, and appointing industry veterans to its board. These strategic moves underscore ONAR's commitment to leveraging artificial intelligence (AI) to deliver advanced marketing solutions to middle-market clients.
The acquisition of Retina.ai brings proven technology trusted by major brands such as Unilever and Dollar Shave Club into ONAR's Cortex platform. This integration is expected to enhance the platform's capabilities in predicting customer behavior and optimizing marketing strategies, offering clients a competitive edge in data-driven decision-making.
Further strengthening its leadership team, ONAR has appointed Scott Kauffman, former Chairman & CEO of MDC Partners, as Board Chairman. Kauffman's extensive experience in marketing and mergers and acquisitions (M&A) is anticipated to drive ONAR's aggressive growth strategy. Additionally, the appointment of Mark Gazit, a cybersecurity and AI expert, to the board highlights the company's focus on technical excellence as it scales its AI-driven solutions.
The marketing technology industry is undergoing a period of rapid consolidation, with companies seeking to combine technical innovation with marketing expertise to meet the demands of an increasingly complex digital landscape. ONAR's recent initiatives position it as a key player in this evolving market, offering integrated solutions that address both immediate performance metrics and long-term strategic goals.
For more information on ONAR Holding Corp.'s latest developments, visit https://ibn.fm/ONAR.
