The Passle CMO Series podcast has launched on The National Law Review YouTube channel, making senior-level marketing insights accessible to legal professionals globally. This partnership brings weekly episodes featuring candid conversations with Chief Marketing Officers and senior legal professionals directly to law firm marketers and partners.
The series focuses on practical advice for modern law firms, covering topics including artificial intelligence and innovation, client experience, brand differentiation, and building high-performing marketing and business development teams within complex professional services organizations. Designed to address what actually works in legal marketing, the podcast offers lessons from leaders navigating growth, change, and increasing client expectations.
James Barclay, CEO of Passle, emphasized the partnership's significance in elevating conversations around legal marketing and leadership. "Partnering with The National Law Review allows us to bring these honest, practical insights to a much broader audience of legal professionals who are hungry for ideas they can apply immediately," Barclay said.
Gary Chodes, CEO of The National Law Review, noted the alignment between the podcast's content and his platform's mission. "Our audience values clear, credible insight from people who are shaping the legal industry. The Passle CMO Series Podcast aligns perfectly with that mission, and we're excited to share these conversations with listeners through our YouTube channel," Chodes explained.
The collaboration expands access to the series through The National Law Review's established digital platform, providing legal leaders with convenient access to forward-thinking perspectives from across the profession. The Passle CMO Series is available now on The National Law Review YouTube channel.
This development matters because it addresses the growing need for practical marketing guidance in the legal industry, where firms face increasing pressure to differentiate themselves and adapt to technological changes. By making expert insights more accessible through a popular platform like YouTube, the partnership helps legal professionals stay competitive in a rapidly evolving market. The availability of this content on a widely-used video platform could influence how law firms approach marketing strategy, client relationships, and innovation adoption across the industry.
