RapidFire Safety & Security announced the appointment of Jessica Rotge as Area Manager for Southern California, a strategic move that strengthens the company's operational capabilities in a critical market. Rotge brings extensive leadership experience in the fire and life safety industry, with a proven history of managing large service operations, guiding technical deployments, and leading teams that deliver mission-critical protection for clients and their communities.
Her background includes overseeing 24/7 monitoring and incident response teams, driving operational improvements through automation and process enhancements, and leading enterprise-scale projects that required precision, accountability, and customer-first execution. Rotge is widely recognized for her ability to build high-performing teams, foster cross-functional collaboration, and maintain clarity under pressure, qualities essential for managing safety operations in Southern California's diverse business landscape.
In her new role, Rotge will focus on strengthening RapidFire's service operations across Southern California, ensuring that businesses and communities continue to benefit from industry-leading fire and life safety solutions. Her expertise supports RapidFire's mission to safeguard people, property, and critical infrastructure with uncompromising reliability, particularly important in a region prone to wildfires and other safety challenges.
RapidFire Safety & Security offers the commercial sector comprehensive expertise in fire, life safety, and electronic security services. The company operates under a multi-regional strategy throughout the Midwest, Southwest and Western United States, with backing from private investment firm Concentric Equity Partners. For more information about the company's services, visit https://www.rapidfiress.com.
The appointment reflects the growing importance of specialized safety management in regions with complex risk profiles. Southern California's combination of dense urban centers, industrial facilities, and wildfire-prone areas requires sophisticated safety infrastructure and expert leadership. Rotge's appointment signals RapidFire's commitment to expanding its operational excellence in markets where reliable safety systems are critical for business continuity and community protection.
Concentric Equity Partners, the investment firm backing RapidFire, provides capital and strategic advisory to accelerate long-term value creation. The firm represents the direct investing arm of Financial Investments Corporation, a private asset management firm with over $2 billion in investment commitments. Additional information about the investment partner is available at https://www.ficcep.com.
