Korean biotechnology beauty company Sonimedi has secured international recognition with its OVACO ProBio 6 Melanocell Shampoo, winning the 'Best Hair Product' Award at Cosmoprof Worldwide Bologna 2025, the global beauty industry's premier trade show.
The award-winning product represents a significant advancement in hair care technology, utilizing Sonimedi's proprietary Quadruple Multi-Function Fusion Technology. This innovative approach addresses multiple hair and scalp concerns through a six-strain probiotic complex that balances the scalp microbiome, protects against UV damage, provides clinically certified anti-hair loss functionality, and delivers intensive hair repair.
Originally introduced in high-end Spanish aesthetic salons, OVACO gained momentum through word-of-mouth success, demonstrating the product's effectiveness without extensive marketing. This organic growth strategy has positioned the brand as a pioneering force in the emerging K-Bio beauty sector.
Sonimedi is expanding beyond traditional cosmetics, developing home-use beauty devices incorporating advanced technologies like focused ultrasound, radiofrequency, and galvanic systems. These professional-grade tools reflect a broader industry trend toward accessible, scientifically-driven beauty solutions.
The company's future research focuses on cutting-edge biocell technologies, including innovations in stem cells, induced pluripotent stem cells, exosomes, peptides, and biomaterials. These developments aim to enhance skin regeneration and anti-aging outcomes while maintaining a commitment to sustainability and consumer transparency.
As Sonimedi continues expanding across Europe, the Middle East, and Asia, its success signals a transformative moment in beauty technology—where scientific innovation meets consumer wellness needs.
