Splash Beverage Group, Inc. (NYSE American: SBEV) has announced a significant international order for its newly acquired premium water source in Costa Rica, marking a pivotal moment for the company. The order, valued at $500,000, comes from the All Day Group, a renowned retail and convenience operator in the United Arab Emirates, underscoring the global appeal of the water's unique qualities.
The water, sourced from a volcanic aquifer in Costa Rica, is naturally alkaline and rich in minerals, attributes that have attracted attention from premium retailers and hospitality groups worldwide. This early success, achieved before the full commercialization of the product, highlights the potential for Splash Beverage Group to establish a strong presence in the elite hydration market.
William Meissner, President and Chief Marketing Officer of Splash Beverage Group, expressed enthusiasm about the deal, stating, "This order is validation of everything we believed when we moved to acquire this Costa Rican asset." The partnership with Utopia Holdings has been instrumental in leveraging international retail and hospitality relationships to accelerate interest in the water, particularly in markets with a focus on wellness and sustainability.
The acquisition of the Costa Rican water source, valued at $20 million, represents a strategic move by Splash Beverage Group to control premium assets with compelling wellness and sustainability narratives. The company's portfolio, which includes brands like Copa di Vino and Pulpoloco sangria, is poised for expansion with this latest development. For more information, visit https://www.SplashBeverageGroup.com.
This deal not only signifies the growing demand for premium, health-focused beverage options but also positions Splash Beverage Group as a key player in the international market. The company's ability to secure such a significant order prior to official launch speaks volumes about the product's potential and the strategic direction of the company.
