BTCC, one of the world's longest-serving cryptocurrency exchanges, has partnered with NBA All-Star and Defensive Player of the Year Jaren Jackson Jr. to launch a major trading competition with a 500,000 USDT prize pool. The collaboration marks Jackson's new role as BTCC's global brand ambassador and represents a significant merging of sports and cryptocurrency trading innovation.
The trading competition, which runs from August 21 through September 21, offers participants the chance to win substantial prizes while showcasing BTCC's trading platform. The exchange, which has been operating since June 2011, offers perpetual futures on over 300 cryptocurrencies and spot trading on more than 200 currencies including major coins like BTC, ETH, DOGE, LTC, SOL, XRP and SHIB.
Participants can compete in two categories: futures trading volume with 400,000 USDT allocated for prizes, and profit rate with 100,000 USDT in prizes. The unique structure of the futures trading volume competition features a prize pool that grows with community engagement, starting at 2,000 USDT and potentially reaching the full 400,000 USDT ceiling based on trading activity levels.
Beyond the cash prizes, the competition offers exclusive signed merchandise from Jackson, including six signed jerseys for participants who reach 100 million in USDT futures trading volume. Additionally, up to 200 JJJ Glory Badges will be awarded to top performers on both leaderboards. The competition leverages Jackson's popularity at https://x.com/jarenjacksonjr/status/1955703446000083405 to attract both cryptocurrency traders and NBA fans to the platform.
BTCC's longevity in the cryptocurrency space—over 14 years without security incidents—provides credibility to the competition. The exchange reported $815 billion in volume for the first quarter with a 71% surge in futures trading, and maintained a 132% total reserve ratio for July, marking the fourth consecutive month with reserves above 100%. With over 7.04 million registered users worldwide, BTCC offers up to 500 times leverage for major coins and up to 50 times leverage for lesser-known coins, among the highest ratios in the industry.
The competition also highlights BTCC's copy trading feature, which allows users to mirror professional traders' strategies in real-time with 50 USDT loss coverage for first-time copy traders. New users receive 10,055 USDT in welcome rewards, making the platform accessible to beginners while providing advanced tools for experienced traders. This combination of sports celebrity endorsement, substantial financial incentives, and user-friendly trading features positions the competition as a significant event in the cryptocurrency trading landscape.



