PufCreativ Launches Charitable Arm to Expand Impact in Cannabis and Wellness Sectors
TL;DR
PufCreativ gains industry leadership by launching PufCreativ Cares and partnering with HoliHub to enhance brand reputation and community influence during National Recovery Month.
PufCreativ Cares centralizes charitable efforts, raising over $12 million for nonprofits through structured partnerships like HoliHub's sliding-scale recovery programs with 83% return rates.
This partnership expands accessible recovery services, reduces stigma, and builds inclusive healing pathways to uplift communities and support over 500 individuals in need.
A cannabis marketing agency partners with a peer-run nonprofit to redefine recovery through holistic services and community-led healing during National Recovery Month.
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PufCreativ, a full-service cannabis marketing agency, announced the launch of PufCreativ Cares, the company's charitable arm uniting all of its giving initiatives under one banner. Since its founding in 2017, PufCreativ has integrated philanthropy into its business model, helping to raise more than $12 million for nonprofits across the cannabis, wellness, and advocacy spaces.
Through PufCreativ Cares, the company will expand its reach and inspire more industry peers to contribute to causes supporting equity, wellness, and community impact. This initiative represents a significant commitment to corporate social responsibility within the rapidly growing cannabis industry, demonstrating how businesses can drive positive social change alongside commercial success.
This September, in honor of National Recovery Month, PufCreativ is partnering with HoliHub, a Denver-based, peer-run nonprofit redefining recovery through inclusive, community-led healing. HoliHub's programs combine group support, one-on-one counseling, and holistic services delivered through an accessible, sliding-scale model. In under a year, HoliHub has supported more than 500 individuals and achieved an 83% return rate, signaling deep community trust.
CEO John Shute emphasized the personal significance of this partnership, stating that experiences with friends and family struggling with opiate addiction inspired his career in cannabis more than a decade ago. "Founding PufCreativ and launching PufCreativ Cares allows me to combine my passion for the industry with a mission to uplift communities," Shute explained. Funds raised during the Recovery Month campaign will go directly toward expanding HoliHub's services and building bridges between recovery and alternative wellness communities.
Shimi Mermelstein, Founder and Executive Director of HoliHub, noted that the partnership represents "a vital shift in how we talk about recovery, moving beyond stigma to a place of understanding and compassion." This collaboration highlights the growing recognition of cannabis and alternative wellness approaches in supporting recovery and mental health initiatives.
The launch of PufCreativ Cares and its partnership with HoliHub demonstrates the evolving role of cannabis businesses in addressing broader social and health challenges. As the industry continues to mature, such initiatives set important precedents for corporate responsibility and community engagement within the sector. For more information about PufCreativ Cares, visit https://pufcreativ.com/pufcreativs-partnership-with-holihub-for-national-recovery-month/.
Curated from NewMediaWire


