Insight Works has developed Counter Sales, a new point-of-sale solution designed to optimize transaction management and operational workflows within Microsoft Dynamics 365 Business Central. The app provides businesses with a comprehensive toolset for managing complex sales environments, targeting parts counters, trade desks, and smaller retail outlets.
The Counter Sales application offers multiple features designed to improve efficiency and reduce operational errors. Key capabilities include intuitive order entry, barcode scanning, multiple payment type support, and automated daily reconciliation. These tools enable businesses to streamline transaction processes, track inventory more accurately, and enhance overall customer service.
By integrating seamlessly with Business Central, Counter Sales provides real-time data accuracy and allows sales teams to manage various aspects of transactions, from inventory tracking to payment processing. The solution supports diverse sales environments, including walk-in sales, phone orders, and trade desk transactions.
Critical features such as lost sales tracking, price adjustment monitoring, and customer purchase history management empower businesses to gain deeper insights into their sales operations. The app also supports hardware integration with receipt printers, cash drawers, and card terminals, ensuring a professional sales experience.
For businesses seeking to modernize their point-of-sale operations, Counter Sales represents a significant advancement in operational technology. By eliminating manual processes and reducing potential errors, the application helps companies improve transaction speed, accuracy, and overall customer satisfaction.



